Di castomAPI advantage
Steps wey dey here and nowhere else
Every automation tool dey connect to other people applications. Dis one sef dey connect. Di difference na wetin dey behind di step picker when you scroll pass di familiar names: platform wey be our own, on di same account, with no key to get and no integration to keep alive.
castomAPI na di platform layer of di castomo family. Dem no build am for dis product — dem build am because dozen products for di family need di same reference data, di same event feed, di same media library and di same delivery pipes, and to build dem once cheaper pass to build dem twelve times.
castomFLOW na wetin happen when dem expose dat platform as steps. For another tool, to validate postal code mean say you go find vendor, open account, agree rate card and maintain key. Here na step wey you just drop in, and e no get rate card because na di same platform wey your workflow already dey run on.
Reference data
Thirty-four million rows, sixty-five endpoint dem, no key
Public reference data, wey dem clean and serve: countries, languages, currencies, 13.4 million populated places and geographic features, 19 million name variants, two million postal codes, airports, seaports, vehicle makes, scripture. Di search dey use trigram with three-character minimum, so partial name fit find di place.
Check if e correct
Dat postal code dey real for dat city? PLN na currency wey dey exist? Dat one na country code or typo wey somebody make for 2019 and nobody catch am?
Normalise
“Warsaw”, “Warszawa”, “Varsovie” and “Варшава” na one place with one identifier. Nineteen million name variants dey so dat your data no go need hold all of dem.
Enrich
City name go turn coordinates, timezone, administrative region and population. Airport code go turn name and location. Vehicle make go turn canonical record.
Other tools dey connect to platform. Dis one dey stand on top of one.
Live events, as trigger no be as lookup
Worldwide events feed wey dem build from more than 175 provider adapters and dem dey refresh am every ten to twenty minutes. Concerts, festivals, expos, sports fixtures and conferences dey sit beside earthquakes, flood and weather warnings, air-quality bands, aviation delays, cloud and service outages, product recalls and public tenders.
Every event get venue, city, country and coordinates; time in UTC and in the venue own timezone; price wey be free, paid or unknown true-true instead of guess; translations if the source get am; source URL; and im licence and attribution.
That last paragraph na the part wey matter for workflow. Event wey you no fit put for map, no fit put for calendar and no fit cite, you no fit safely act on am. These ones you fit.
- ⚡Wetin dey start amCategory
alert, severity Severe, country PL. - 2Place resolveVoivodeship boundary match against crew locations.
- ?ConditionCrews dey inside the area? Yes — 14 of dem.
- !Quiet timeWe override am for severity Severe. This one suppose wake people up.
- ✉Send SMS14 messages. Delivery states dey tracked back onto the run.
- 6Write noteSource URL and attribution dey recorded with the run, for later.
175+ sourcesWe dey refresh am every 10–20 min
- 1Search“autumn market stall”, eleven provider dem, one result set.
- 2Bring enterE dey stored locally. Licence na CC0. Author and source URL dey recorded.
- 3Use amE go dey inside the post wey the next step go publish, credit line join.
- §Why e holdThe credit line dey generated from the same record as the file, so e no fit go stale.
Eleven providersAttribution dey travel with the file
Media wey im paperwork dey follow am
Royalty-free library wey dey search eleven providers at once and import wetin you pick, keeping the licence and attribution follow the file instead of for person memory.
This one matter the moment workflow dey produce something people go see. The picture come with im credit line already written, and because the credit line dey generated from the record wey the picture come from, e go still correct when you copy the file into newsletter, landing page or printed sheet six months later.
Di rest of di shelf
Dey send, dey book, dey charge, dey shorten
The family services na steps too, authenticated by the same account, billed from the same wallet, and you no need maintain any integration.
Send am
E-mail, SMS, push notifications and printed letters, with one shared vocabulary for delivery events, so bounce mean the same thing no matter which pipe e come from.
Book
Offer slot, hold am, confirm am, and publish the result as calendar feed wey the customer own software fit subscribe to.
Pay
Collect payment, wait for the webhook, and continue the run when e land. Two percent plus twenty-five cents, and the money go enter your account.
Links
Short link per recipient with counted redirects and QR code, so you fit measure campaign without putting tracker for anybody browser.
Utils
Company lookup from public sources, and URL fetching wey dem guard am so nobody no go point am at your own internal network.
Assets
Place wey the files wey workflow produce go stay, with links wey go expire when you want am.
Chat
Chatbot and live chat wey workflow fit hand conversation give am, and collect one back from am.
Sites
The website database wey dey behind the family generators, for the workflows wey dem job concern person web presence.
None of these ones dem force you to use
Plenty of workflows here no even touch any of am at all. Dem go read customer own systems through HTTP, decide wetin to do, then write back — and dat one na complete and correct way to use di product.
Di honest comparison: if your work na “when one row enter spreadsheet, post am to channel”, every tool for dis category fit do am, including dis one, so make you choose based on price and wetin you sabi already. Di reason to dey here na di second half of di work — di address wey need checking, di picture wey need licence, di alert wey need watching, and di message wey need sending.